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2015 FB Mastery Workshops from Jon Loomer

2015 FB Mastery Workshops from Jon Loomer

Archive : 2015 FB Mastery Workshops from Jon Loomer

Facebook’s custom ad reports give marketers powerful insights into the performance of their advertising. But are they being used properly, if at all?

After this session, you’ll walk away with the following:

• Mastery of effective naming conventions to make analysis most efficient
• Mastery of what metrics are required by objective
• Mastery of report breakdowns by age, gender, country and placement
• Mastery of how to use custom reports to optimize advertising
• Five saved reports, designed for specific objectives

You can learn invaluable information regarding your own audience and the audiences of your competitors through the use of Audience Insights. You can apply this information to run advertising that reaches your target customer, leading to profits.

After this session, you’ll walk away with the following:

• Mastery of data and charts available within Audience Insights
• Mastery of audience analysis of your own fans, customers and website visitors
• Mastery of analysis of your competitor’s audience
• Mastery of isolating the key characteristics of your target audience
• Five saved audiences that you can use for targeting your ideal audience after the workshop

What is Internet marketing?

Internet marketing is an all-inclusive term for marketing products and services online. This includes a variety of methods and platforms for communicating with customers, such as website, email, social media, and online advertising.

Learn more about internet marketing, its role and importance in business, and how to use it to your benefit.

What Is Internet Marketing?

Internet marketing refers to the strategies used to market products and services online and through other digital means. These can include a variety of online platforms, tools, and content delivery systems, such as:

Website content and design
Email marketing
Social media
Blogging
Video/podcasting
Online ads
Sponsorships and paid promotions
While internet marketing’s apparent purpose is to sell goods and services, or advertising over the internet, it’s not the only reason a business will do it.

A company may be marketing online to communicate a message about itself (building its brand) or to conduct research. Online marketing can also be an effective way to identify a target market, discover a marketing segment’s wants and needs, build long-term relationships with customers, or establish authority and expertise within an industry.

Salepage : 2015 FB Mastery Workshops from Jon Loomer

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