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A.L. Stern – Intro To SpyFu: A Digital Marketing. SEO. And PPC Tool
A.L. Stern – Intro To SpyFu: A Digital Marketing. SEO. And PPC Tool
Level the playing field by examining the marketing tactics of the opposition and gaining useful advice for your own promotion.
What you’ll discover
Utilize the SpyFu marketing tool to comprehend the marketing tactics of their rivals.
Create SEO and PPC marketing strategies using examples from competing websites in the same category.
Requirements
Students don’t require any background information or expertise.
Description
Students are introduced to SpyFu in this course, and many of its key capabilities are shown.
Users of SpyFu may examine crucial marketing data from their rivals.
Both search engine optimization (SEO) and pay per click (PPC) elements are highlighted.
With video, the training offers an insider’s perspective of both the teacher and the SpyFu user interface.
It offers a basic run-through of the program to acquaint pupils with its most practical features.
By the end of the course, students should be able to utilize the SpyFu tool to develop a thorough marketing plan that includes SEO and PPC tactics employed by their rivals.
Students will learn how to examine and download rival adverts and the search phrases they appear on in the PPC area.
Additionally, students will learn how to see a timeline of past advertisements.
Students will be able to examine what has historically been shown to be more likely to be valuable to rivals over a certain length of time.
Students with comparable rival items and companies that use similar advertisements on related keywords may so anticipate getting similar outcomes.
This is especially helpful when a startup is up against an established company with millions of dollars to experiment with different marketing techniques.
However, rivals of all sizes may offer a wealth of really useful information.
Students will learn how to examine the terms that their rivals rank for naturally in the search engines in the SEO segment.
Viewing projected cost per click data also enables students to understand how valuable the market considers such keywords to be.
Traffic stats are further supplied.
You may determine the effectiveness of certain pieces of content (such as blog posts or videos) for your rivals’ businesses using these and other data.
Students might strive to compete on a more equal playing field by figuring out the keys to the contests’ marketing success.
A complimentary review copy was given.
Who should take this course:
People who might gain from digital marketing and have an online presence.
Designed by A.L. Stern
2017-03-03; updated
English
[Auto-generated in English]
Amount: 208.31 MB
Salepage : A.L. Stern – Intro To SpyFu: A Digital Marketing. SEO. And PPC Tool
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