Digitalmarketer – OPTIMIZATION & TESTING MASTERY CLASS (PLUS CERTIFICATION)
Digitalmarketer – OPTIMIZATION & TESTING MASTERY CLASS (PLUS CERTIFICATION)
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8-STEP OPTIMIZATION CYCLE: What You’ll Learn in This Course
Learn how to optimize the conversion rate for your website or even a single page at each stage of the process. You will be able to effectively “move the needle” in your business once you realize how to purposefully raise the quantity of conversions.
HOW OFTEN TO SPLIT TEST
Use simple math to determine whether or not a split test is required. You may come to a trustworthy decision and save time and money after you determine whether you have enough conversions for each variety every day.
ADDITIONAL 3 OPTIMIZATION TECHNIQUES
In addition to split-testing, there are three more CRO strategies that are frequently easier and more effective. Discover how to set up user surveys, session records, and heatmaps to monitor traffic to specific pages on your website.
KNOW YOUR CRUCIAL PAGES
Determine which of your website’s pages needs to be optimized right now for higher conversion rates. You’ll be surprised to learn that these pages don’t quite match your original expectations, but we’ll explain why and how they work best in this case.
Details for the Conversion Rate Optimization course
You will learn all you need to know about how to find optimization possibilities on your site and how to precisely test your new ideas throughout this 7-hour session.
Start here for Module 1
Your Instructor, Next, Expectations
3. CRO: What Is It?
List of Terms and Lingo
MODULE 2: OPTIMIZATION INTRODUCTION
The Function Of Optimization
2: KPI Choice
3: Combining Data
Flow of the Usability Hub Screen
Heatmaps and Recordings
6: Analysis of Form
MODULE 3. DETERMINING & PRIORITIZING TESTS
Identification of the Page 2 Prioritization of the Page
MODULE 4: Element Choice
Case Study Caution
Tests of Copies
Three: Image tests
4: Tests of navigation
Tests for the search box
Video 6
Overlays 7
HYPOTHESIS CONSTRUCTION MODULE 5
1. The Value of a Hypothesis 2. Guidelines for Formulating One
3. Hypothesis Illustration
TEST 1 FOR MODULE 6: Test
Basics of Split Tests
3. Am I Able To Test?
4: Do I Need to Test?
5: Persuasion Principle
Campaign Planning, No. 6
Calendar for Optimization
Eight: Test Analysis
9: Walkthroughs for Powerpoint Examples
10: Obtaining a Test Set for VWO Module 7 Optimization Methods, Offer Audit, and On-Site Retargeting
3: Individualization
4: Segmenting Data
5: How To Test With Low Traffic (6: LPO)
WHERE TO FIND IT:
When you sign up right now, you’ll get immediate access to:
40 video lessons make up The Optimization & Testing Mastery Course’s 7 core modules.
9 Documents
7 tests (one for each module)
Additionally, UPON COMPLETION OF THE COURSE AND ALL EXAMS WITH SUCCESS, YOU WILL ALSO RECEIVE:
a badge that may be shown on your website, email signature, and LinkedIn profile that identifies you as a Certified Conversion Rate Optimization Specialist.
a downloadable digital certificate that may be framed
Achieving certification as a conversion rate optimization specialist.
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
eñbooks, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
Salepage : Digitalmarketer – OPTIMIZATION & TESTING MASTERY CLASS (PLUS CERTIFICATION)
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