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Jon Loomer – Facebook for Beginner Advertisers: 4-Week Training Program

Jon Loomer – Facebook for Beginner Advertisers: 4-Week Training Program

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This is a 4-week training program for beginner Facebook advertisers who are looking to learn the basics necessary to find success.

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One of the primary reasons that Facebook ads succeed or fail comes to targeting. You can craft the greatest ad, but you won’t succeed if it reaches the wrong audience. As a result, the focus of this program is on targeting.

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This 4-week program consists of the following four 60-minute webinars:

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  • Audience Insights: Finding Your Audience

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• • Email Custom Audiences: Find Your Customers

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• • Lookalike Audiences: Find Similar People

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• • An Introduction to Power Editor

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Each webinar will be live (recordings will be made available), and include a presentation, Q&A and assignment to hold you accountable.

Get Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.

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