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Michael Port – Get Booked Solid Video Webinar Training

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Description

Learn How Michael Port Can Help You Get Booked Solid in Just 2 Days at a Price So Low You’ll Knock Your Head In Disbelief!

Hiya! Here, Michael Port

I have something completely new to share with you. It’s quick and inexpensive (costs as low as $99), but you’ll get a large return on your investment.

I’ll teach you the quickest, simplest, and most dependable approach to sell your professional services and attract as many clients as you want in only two days from any location in the globe using your computer or phone.

This two-day video webinar will take place on Sunday, September 12, and Sunday, September 19, 2010, and is fully based on the Book Yourself Solid technique from my best-selling book (11am-7pm ET both days).
If you can’t attend the full event, you may still purchase all the recordings.

You’ll establish a strong marketing foundation built on reliability and trust so you can attract more clients more quickly.

Something inexpensive at last! Even better, you can stay at home. And it is quick. In only two days, you can learn everything you need to know about attracting clients.

You’ll develop a steady stream of customers and recommendations using my exclusive marketing strategy, and you’ll learn hundreds of innovative, profitable, and effective small business marketing techniques.

Additionally, it will be a rockin’ good time. I’ll help you rise. I will amuse you. Additionally, I’ll turn you into a marketing superstar. Since the entire event is a video webinar, you’ll be able to see my cheerful face and make genuine personal connections.

You must absolutely attend this 2-day Book Yourself Solid video webinar session if you want to:

learn how to sell expert services.
Create a strong marketing foundation to attract more customers.
Develop credibility within your market and among your target audience.
Discover several successful small company marketing methods, tactics, and suggestions.
Utilize smarter marketing strategies that are consistent with your basic principles with confidence.
Feel more at ease when promoting your goods or services after seeing a change in your way of thinking.

Eliminate any frustration and be motivated at all times.
Take the appropriate steps to accomplish your lead generation and small company marketing objectives and surpass your prior expectations by setting new ones.

Making the most of your time, money, and energy is possible with the simple-to-follow Book Yourself Solid blueprint, which shows you how to attract customers for your small business.

Conquer lead generating with ease, and start bringing in new customers right away.

You’ll develop a liking for selling and marketing your services. You’ll have as many clients as you want after you accomplish that.

Outline for Booking Yourself Solid 2 Day Video Webinar Training
Day 1: 11:00 a.m. to 2:00 p.m. Eastern Time on Sunday, September 12, 2010
Every hour, 15-minute breaks will be offered.)

The red velvet rope concept of exclusively dealing with desirable clientele is your first foundational lesson.

Finding the Right Customers, the Duds, and Everyone Else
Finding Out What Turns You Off or Makes You Close Down
Discovering the Characteristics of Your Ideal Client Defining Your Ideal Client So You Can Attract More Of Them
How to Create Your Red Velvet Rope Policy
Making Mid-Range Clients Into Ideal Clients: Learning Which Clients Fit the Profile and Which Don’t
Working Only With Clients Who Energize and Inspire You: Pruning Your Client List as a Lifelong Process

Lesson 2: How to understand why customers purchase your products

Discovering the 3 Needs for a Target Market
Identifying the Real Target Market
Choosing a Market to Address
Finding Your Target Market’s Critical Needs and Enthusiastic Wants
Creating Investment Opportunities with Your Offers
Choosing the Best Outcome You Can Produce For Clients
Demonstrating the Financial, Emotional, Physical, and Spiritual Benefits of Your Investable Opportunities

Lesson 3: How to build your personal brand to be remembered and significant

Identifying Your Unique Qualities
Utilizing Your Individuality and Gifts
Creating Your Personal Brand’s Three Elements
Who You Are and What You Do
Your Motivation Statement
Your Tag Line
Thinking Bigger About Who You Are and What You Offer
Deciding How You’re Known in the World

Lesson 4: How to talk about what you do so you’re not confusing and bland

Why an Elevator Speech Could Be Killing Your Business.
Looking Like a Star With The 5-Part Book Yourself Solid Dialogue
The Long Version
The Medium Version
The Short Version
Getting Into a Book Yourself Solid Dialogue with Ease
Never Again Worrying When Asked, “What Do You Do?”

Day 1 Continued: Sunday, September 12, 2010\s3:30pm – 7:00pm Eastern Time

Every hour, 15-minute breaks will be offered.)

Building Trust & Credibility
Lesson 5: Who Knows What You Know and Do They Like You?

Becoming a Category Authority
Deciding What You’d Like to Be Known For\sFinding What You Need to Learn and How to Learn It
Making the Mental Shift Into Expert Status
Harnessing the Power of Likeability
Leveraging the 4 Keys to Increasing Likeability
Establishing the Standard Credibility Builders
Discovering the Real Meaning of Marketing

Lesson 6: How to build trust with potential clients using the Book Yourself Solid sales cycle

Mastering the 6 Keys to Creating Connection
Profiting From the Always-Have-Something-to-Invite-People-to-Offer
Designing a Book Yourself Solid Sales Cycle Process
Using the BYS Sales Cycle to Unconditionally Serve Your Clients
Building Trust Over Time for More Sales
Choosing the Right Number of Stages for Your Sales Cycle
Getting People into Your Sales Cycle Faster
Making the Right Sales Offers at the Right Time
Automating Your Sales Cycle

Lesson 7: How to create brand-building products and programs to build your list, create passive revenue, and build your credibility.

Harnessing the Power of Information Products
Finishing Big by Starting With the End In Mind
Defining Your Product for Faster Production
Assessing the Need in Your Marketplace for More Sales
Choosing the Types of Titles that Sell
Following the 5 Steps to Creating Your Content
Pricing Your Products to Hit the Sweet Spot of Sales
Determining Which Should Be Free and Which Should Be Fee
Increasing the Speed of Your Sales Cycle
Discovering What Products to Create First and Why\sReady to enroll? Click here.

Day 2: Sunday, September 19, 2010\s11:00am – 12:30pm Eastern Time

Perfect Pricing and Simple Sales\sLesson 8: How to decide on the perfect pricing models and when and how to offer discounts and incentives.

Profiting from the 8 Professional Services Perfect Pricing Models
Exploiting the 5 Essential Pricing objectives
Knowing When to Raise Prices
Knowing When to Lower Prices and Offer Discounts and Specials
Understanding that Pricing is What You Pay, Value is What You Get\sAdhering to Pricing Regulations
Identifying the Value of a Service

Lesson 9: How to use the super simple selling conversation so selling is as easy and comfortable as a day at the beach.

Using and Loving the 4-Part Super Simple Sales System
Practicing Selling Without Pressure
Selling Without Sliming
Putting an End to One Step Selling\sSelling with Integrity
Knowing for Certain When to Make Sales Offers
Reveling in Never Being Nervous to Sell Again

Day 2 Continued: Sunday, September 19, 2010\s12:45am – 2pm Eastern Time

The Book Yourself Solid 7 Core Self-Promotion Strategies\sLesson 9: The Book Yourself Solid Networking Strategy

Profiting From the #1 Activity for Expanding Your Network
Finding Informal Networking Opportunities
Finding Formal Networking Opportunities
Nailing Networking Events – What to Do\sNailing Networking Events – What Not to Do
Increasing Your Network by Sharing Your Knowledge
Building Your Influence by Sharing Your Compassion
Enhancing Your Status by Sharing Your Network

Lesson 10: The Book Yourself Solid Direct Outreach Strategy

Creating Your Direct Outreach BYS List of 20\sSending Letters
Making Calls
Sending E-mails
Sending Postcards
Doing Whatever-it-Takes Direct Outreach
Making Personal Connections with Famous People
Promoting Through the Press
Creating Your Direct Outreach Plan

Lesson 11: The Book Yourself Solid Referral Strategy

Understanding What Really Makes a Quality Referral\sFinding Referral Opportunities
Beginning the Referral Process
Understanding Why Clients Would Refer to You\sFinding Where Your Referrers Make a Referral
Communicating How Your Referrers Should Make a Referral
Starting the Referral Connection
Following Up with Referrals and Referrers
Creating Your BYS Gang of 5 for Neverending Referals

Day 2 Continued: Sunday, September 19, 2010\s3:30pm – 7:00pm Eastern Time

Every hour, 15-minute breaks will be offered.)

Lesson 12: The Book Yourself Solid Keep-In-Touch Strategy

Developing Content for Your Keep-in-Touch Strategy
Choosing Your Keep-in-Touch Tools
Choosing Ezine Format and Layout
Deciding On Your Ezine Publishing Schedule\sAvoiding the Biggest Mistakes People Make Sending Newsletters
Avoiding the Biggest Mistake People Make Using Facebook E-mail
Getting Attention from Cards, Calls, and Can-Do Keep-in-Touch
Becoming Known as a Connector in Your Field\sAutomating Your Keep-in-Touch Strategy

Ready to enroll? Click here.

Lesson 13: The Book Yourself Solid Speaking Strategy

Learning Self-Promotion Speaking Strategies
Getting Promoted by Others Speaking Strategies
Booking Your Way Up the Association Ladder
Getting Booked to Speak and What You Need to Do It
Putting Your Presentation Together
Organizing Your Information
Knowing When Not to Use PowerPoint\sSelling From the Stage; When It’s Cool and What It’s Not\sAnswering The Question: to Speak Or Not to Speak?

Lesson 14: The Book Yourself Solid Writing Strategy

Mastering the 5-Part Book Yourself Solid Writing Strategy
Deciding On the Subject\sChoosing an Ideal Topic
Getting Your Articles Published Online
Getting Your Articles Published Offline
Submitting Your Articles to Directories
Writing the Query Letter\sHelping Editors Help You

Lesson 15: The Book Yourself Solid Web Strategy

Mastering Website Basics
Answering the 3 Questions That Make a Website Work
Choosing from the 10 Most Effective Web Site Home page Formats
Implementing the 9 Book Yourself Solid Web Traffic Strategies
Promoting Through Marketing Partners
Leveraging the 2 Essential Principles of Visitor Conversion\sOwning the Big Three: Facebook, Twitter and LinkedIn
Learning from Case Studies: Social Media Marketing Strategies in Action

Wait… There’s More!
Get 4 additional, bonus IMPLEMENTATION video webinar sessions with my Chief Operating Officer and Certified Book Yourself Solid Coach, Megan McKenzie.

During the 2 full days of video webinar training with me, I will make sure that you’re making the right choices and that you know exactly what you need to do to get booked solid.
Then, immediately following the webinar workshop, you’ll begin a 4-week implementation program to ensure that you follow through on the action plan we create.
Megan’s the one I use to implement my big ideas, so that should tell you something. Plus, she’s an organizational behavior and leadership development expert with 30 years of experience in process improvement, personal productivity and organizational behavior solutions.

Implementation video webinars with Megan will be held Thursdays, September, 23 and 30 and October 7 and 14. All from 3-4pm ET.

Wait… There’s Even More!
Get 2 additional, 90-minute bonus Q&A video webinar sessions with Michael Port following the 2 days of webinar training. Of course, you’re going to have more questions as you begin to immediately implement the strategies, tactics and tips that I share with you.

That’s why we’ll also meet two additional times, September 29 and October 13, both from 3-4:30pm ET, so you can ask me any and all questions that come up after the 2 full days of training.

Quick Glance Schedule
Two full days of video webinar training with Michael: Sunday, Sept. 12 and 19 from 11am-7pm ET.
Two 90-minute follow up Q&A group coaching video webinars with Michael: Wednesday, Sept. 29 and Oct. 13, both from 3-4:30pm ET.
Four 60-minute implementation group coaching video webinars with Megan: Thursday, Sept 23 and 30 and Oct. 7 and 14. All four from 3-4pm ET.

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.

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