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Sean Vosler – Founder – 7 Figure Marketing Copy Guide

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Course Curriculum

The Power of Copy & Persuasion

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Not Your Average Introduction – Start Here
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Printable PDF Download of Book

METHODS

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Why Methods First? – Practice before you preach…
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The Imitation Game Part 1 – Learn How to Quickly Craft Engaging Copy by Harnessing the Structure of Trending Content
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The Imitation Game Part 2 – Advertising: How to Find & Break Down High Converting, Fresh Ad Copy So You Can Distill What Makes it Work Into Your Own Ads
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Amazon R&D – Leverage the Power of The Powerful Yet “Overlooked” Part of Best Seller Books In Your Niche
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Cognitive Manipulation | Biases – Controversial Yet Impossible to Ignore: How To Ethically Harness The Built In Bias’ of Your Reader to Increase Sales
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Cognitive Manipulation | Pain from an old wound.
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Cognitive Manipulation [Resource] List of Biases & Implications
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Craft Your Key Points With Community Arbitrage

MADNESS

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[Framework #1] The ‘A’s of Influence” – The Foundation of Successful Sales, Marketing & Copywriting is Understanding the Craft of Persuasion
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— The A’s of Influence: “Fan Their Flames”
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— The A’s of Influence: “Forgive Their Faults”
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— The A’s of Influence: “Defeat Their Demons”
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— The A’s of Influence: “Attack Their Enemies”
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[Framework #2] “Contrarian Copy Structure” High Converting Long Form Copywriting Outline – Powerful Strategy for creating VSL’s, Webinars, Emails, & Advertisements
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[Framework #3] An Unlikely Hero – Harness Your Audiences Journey to Create Novel Marketing Material
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— The Hero’s Journey Pt. 1 – From The Ordinary World to Meeting The Mentor
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— The Hero’s Journey Pt. 2 – From Crossing the Threshold to Approaching The Dragons Den [coming soon!]
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— The Hero’s Journey Pt. 3 – From The Ordeal to The Return [coming soon!]
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[Framework #4] Teach, Transform, Transact – Teach a Man to Fish & You Can Sell Him Fishing Gear

MASTERY – Coming 2020

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Mastery Overview
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Case Study #1 – Why Product Quality Should Always Come First
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Case Study #2 – The Power of Webinars
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Case Study #3 – Content Marketing in The Age of Distraction

An Epilogue

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Introduction: How do You Get to The Moon?
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There’s A Way To Do It Better. find it.
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PART ONE: STRENGTH & STRATEGY – What a dung beetles testicles can teach you about building a successful online business.
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PART TWO: INSIGHT IS POWER – The Opportunity & The Catch
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PART THREE: THE WHO – Are you a producer or consumer?
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PARTS 4 & 5 – The Value Ascension Strategy

Unannounced Bonuses Part 1 – Various Copywriting & Marketing Guides

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[Video] Marie Forleo Copy Cure Sales Page Copy Breakdown (77:09)
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[Video] Copy Review – How to Revise Your Copy (15:43)
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[Templates] Example Teaching Email Sequence
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Copy Quick Tips – A collection of useful yet quick tips around the topics of copywriting & marketing
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[Software] Funnel Software Builder I Use – Special Bonus & Discount
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[Video] What is Equity Consulting & Why Should Consulting Businesses Implement This Pricing Strategy
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Quick Reference // Words That Convert [Resistance, Influence, Power, & Subconscious Phrases]
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Free [Oldschool] Copywriting Reference Books
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Copywriting Quick Tips – Updated Regularly
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TOOL: Free Subject Line Generator by ActiveCampaign

Unannounced Bonuses Part 2 – Copy Niche Guide & More

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Headline Niche Guides Overview
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Tried & True Copy Formulas + Word That Convert Reference
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“Health / Fitness” Niche Headlines
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Fill In The Blank Headline Worksheet

Unannounced Bonuses Part 3 – Step by Step – Introduction to Email Marketing Series (videos)

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Video 1 – Why email marketing is so valuable (14:43)
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Video 2 – The Key Steps – Before Writing (17:30)
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Video 3 – Coming Up With Your Hook (13:26)
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Video 4 – Compiling Features & Benefits (10:38)
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Video 5- Creating Compelling Calls to Action (5:27)
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Video 6 – Putting The Pieces Together (15:32)
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Video 7 – Tech Tools of The Trade (7:53)
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Video 8 – Revising Affiliate Emails Part 1 (9:48)
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Video 9 – Revising Affiliate Emails Part 2 (19:15)

REFERENCES: Copywriting “Swipe” Examples & Inspiration

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Swipefile.com – Collection of Copywriting Examples #1
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Swiped.co – Collection of Copywriting Examples #2
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TheDrum.com – Advertising Agency Work Examples & Studies
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Adsoftheworld.com – Great for Conceptual Inspiration
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Campaignlive.co.uk – Inside look at creative agency work
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AdvertSuite – Ad Hunting Software
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Dictionary of Obscure Words – Inspiration for Curiosity Driven Headlines
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Thesaurus – Visual Thesaurus to Use When Looking For Unique Relationships Between Words
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Lapa Ninja – Landing Page & Copy Swipe Collection

Public Preview

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Copy Method #4: Craft Your Key Points With Community Arbitrage (preview version)

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Business online course

Information about business:

Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”

Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.

Salepage : Sean Vosler – Founder – 7 Figure Marketing Copy Guide